The User Journey in Focus: What Can Analytics Tell Us?

 

Session Description:
It’s not easy to describe what libraries do these days.  From reference and instruction to electronic resources, from VR to voice assistants… how can we know what the best bets are for the resources and tools we provide to our users?  In this session, two EBSCO librarians – Christopher Holly and Eric Frierson – will consider new ways to put our users under the lens in an effort to not only help libraries understand user needs, but also to drive positive change in the products we offer. Content developed and sponsored by EBSCO

 

Scholarly Engagement and Instruction Using Gale’s Digital Scholar Lab

 

Session Description:
Since its release in September of 2018, Gale’s Digital Scholar Lab has seen an increased demand for use in instruction at both the undergraduate and graduate levels. While individual research is still a significant driver of usage, the platform provides new opportunities to introduce digital tools and concepts to new audiences on campus, including library staff that are playing a larger role in support of digital projects or those that wish to in the future. Content developed and sponsored by Gale, a Cengage Company

 

Global Trends in Libraries: Challenges and Changing Roles

 

Session Description:
In October of 2018, Springer Nature conducted a global survey on library challenges, publisher engagement, and Springer Nature’s level of service to the library community. The goal of this survey was to better understand the trials facing librarians and the ways publishers and libraries can partner. The results of the survey will be the basis of a White Paper that will be released in 2019. In this session, we’ll present the findings of the survey and what it may mean for the academic community. Some of the questions covered in the survey include responsibilities, challenges to individuals’ roles and to the library as a whole, and how content is evaluated. Content developed and sponsored by Springer Nature

 

How academic and corporate libraries are engaging readers with popular eBooks and audiobooks

 

Session Description:
Supplementing your digital catalogs with in-demand trade titles for audiobooks and ebooks produces engagement with students and staff alike. In this session learn how offering mobile and offline reading and listening of both top fiction and non-fiction titles will bring new users to your library and engage with your catalog and collections. Learn how best practices and successful real-life examples from campaigns, including online and in-library outreach, have produced impressive results for busy students on the go. Digital books are now available under a variety of access models including Demand Driven Acquisition, Simultaneous Use, as well as classroom sets for curriculum and school use. Whether you are an existing OverDrive library partner or seeking to expand your reach for new users, you won’t want to miss this presentation. Content developed and sponsored by OverDrive.